Privacy Policy
How we collect, use, and protect your personal information.
Last updated: January 2024
Introduction
jade-reef is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our pet care services.
Information We Collect
We may collect information about you in various ways, including:
- Personal data you provide directly, such as your name, email address, postal address, and pet information when you book services or submit enquiries
- Information about your pet including name, breed, age, medical history, and behavioural notes necessary for providing care
- Usage data collected automatically when you access our website, including your IP address, browser type, pages visited, and time spent on pages
- Information provided through cookies and similar tracking technologies
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our pet care services
- Process your bookings and send related information
- Respond to your enquiries and provide customer support
- Send you updates about our services, promotions, and company news (with your consent)
- Ensure the safety and wellbeing of pets in our care
- Comply with legal obligations and protect our rights
Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Performance of a contract when providing services you have requested
- Your consent for marketing communications and non-essential cookies
- Our legitimate interests in operating and improving our business
- Compliance with legal obligations
Data Sharing
We do not sell your personal information. We may share your data with:
- Service providers who assist in operating our business (such as payment processors and IT support)
- Veterinary professionals when necessary for your pet's care
- Legal authorities when required by law or to protect our rights
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. Pet care records are typically retained for a minimum of three years following your last service with us.
Your Rights
Under applicable data protection laws, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data (subject to legal requirements)
- Object to processing of your data
- Request restriction of processing
- Data portability
- Withdraw consent at any time
Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at: [email protected]
Address: 142 Greenwood Lane, Bristol, BS1 4QR, United Kingdom
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.